Today, it’s so easy to outsource—and you can outsource literally every aspect of your business. Websites make it easy to find contractors hailing from around the globe who are skilled in anything you might need. The cloud makes it possible to get just about any kind of software, and SaaS means you can buy what used to be expensive software at affordable monthly prices.

Nevertheless, this enticing information doesn’t mean you should outsource every single thing you do in your business. So, what should you outsource? Here are some suggestions:

1. Website Design

Let’s be honest: design is hard to learn. First of all, coding is a language in and of itself. It’s not easy to pick up, and it takes a lot of time to do—even for the best designers.

Your other option? Use a template website you can modify. Unfortunately, this decision means you won’t be able to make your website look exactly how you want or provide what’s best for your customers.

A professional design makes a clear, positive impact on your site visitors and requires a fair amount of routine updating to keep your website operable and secure. This is a lot of grunt work you won’t want to do and is therefore best left to the pros.

2.  Business Apps

If your company lacks the money required to pay an IT team, outsource your business applications to the greatest extent possible. Office 365 and Google Apps work great for typical business functions and basic office applications and are affordably priced as well.

This means you also won’t need to deal with all corresponding updates and bugs or licensing. It’s all done for you by Microsoft or Google!

3. Anything You’re Not Best At

As a business owner, you certainly know your most powerful assets. Perhaps you’re a good bookkeeper but not the best salesperson. In business, it always pays to focus on your strengths rather than improving your weaknesses.

Make a list of what you do well and a second one detailing tasks you struggle with. Find ways to outsource the latter.

4. SEO

Make no mistake about it: search engine optimization is amazingly more complex and time-consuming than it was just a few years ago. Unless you want to take on a new role as a full-time SEO specialist for your company, outsource this work. Yet, this is precisely where many companies make mistakes.

You can outsource SEO on the cheap but will surely run into trouble if you do. Instead, talk to multiple vendors and enlist the help of the outfit that charges rates on par with the market (if not more).

Wrapping Up

It’s far easier and less costly to start a business these days than it was years ago, but you still need to make wise outsourcing decisions. Hopefully this article gets you on the path to doing just that.